Emerging markets continue to grow, such as Indonesia, the world's major car manufacturers tempting to make a specific product. After Toyota-Daihatsu in Indonesia makes low cost car through Agya and Ayla, lantasdisusul by group via Datsun Nissan, VW Germany now turn to do the same. To that end, VW also creates new sub-brand (not to mention the brand). This was revealed by Bernd Osterloh, head of VW Workers Association, who is also the supervisor of the German carmaker is # 1. In fact, it's said to be a sub-brand will appear in the near future.
Cheap car was called The budget car with the key target markets of Southeast Asia (Indonesia to be sure), Africa, India and China. The price ranges from 5000-10000 euros (equivalent to USD 62 million to USD 120 million).
"We need a cheap car for a potential market in a number of countries with very affordable prices. Chances are, the model will be ready within two years. We do not need to be designed from scratch, but can be taken from the base Up!, Used cheap cars suitable regulations in their respective countries, "said Osterloh Handelsblatt quoted yesterday (8/10).
VW's Head of Research and Development Ulrich Hackenberg, said last March, VW will make cars cheaper in some countries. Osterloh statement reinforces submerek raises new plan. With this strategy, a dream VW to # 1 in the world by 2018 can be realized.
Cheap car was called The budget car with the key target markets of Southeast Asia (Indonesia to be sure), Africa, India and China. The price ranges from 5000-10000 euros (equivalent to USD 62 million to USD 120 million).
"We need a cheap car for a potential market in a number of countries with very affordable prices. Chances are, the model will be ready within two years. We do not need to be designed from scratch, but can be taken from the base Up!, Used cheap cars suitable regulations in their respective countries, "said Osterloh Handelsblatt quoted yesterday (8/10).
VW's Head of Research and Development Ulrich Hackenberg, said last March, VW will make cars cheaper in some countries. Osterloh statement reinforces submerek raises new plan. With this strategy, a dream VW to # 1 in the world by 2018 can be realized.
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